Digital Marketing Manager

Recruiter
Intelligent People Ltd
Location
London
Salary
50000.00 GBP Annual + GBP45000 - GBP50000 per annum + benefits
Posted
28 Jul 2017
Expires
25 Aug 2017
Sector
Sales
Contract Type
Permanent
An opportunity to work for a digital consumer retail growth business, award winning and on track to scale, West London based. You'll be joining the Acquisition team within the role of Digital Marketing Manager with a focus on Paid Social channels.

As Digital Marketing Manager / Paid Social Manager / Digital Campaigns Manager / Digital Acquisition Manager you'll be accountable for the acquisition KPI's such as sales volumes and CPA and have ownership of the strategy and execution of key acquisition channels to drive new customer growth for the business.

The role of Digital Marketing Manager / Paid Social Manager / Digital Campaigns Manager / Digital Acquisition Manager will:

*Lead all paid social customer acquisition efforts across Facebook, Instagram, Twitter and Pinterest managing a yearly budget.
*Responsible for the planning and execution of strategy, tactics and reporting.
*Manage a Digital Marketing Intern and support their development and growth.
*Relentlessly optimise campaigns to improve efficiency and scale by constantly A/B testing while managing risk exposure.
*Review and optimise strategy and tactics on a weekly basis, according to channel performance and wider business objectives
*Test new Paid Social and Digital Channels (e.g.: Snapchat, Reddit, YouTube etc.)
*Project manage and coordinate the production of images, videos and copy in-house and through freelancers.
*You'll be supported by a team of data analysts in gaining actionable insights and reporting on performance.

The role of Digital Marketing Manager / Paid Social Manager / Digital Campaigns Manager / Digital Acquisition Manager will require experience in the following areas:

*Great attitude: passionate, craves responsibility, takes ownership, pushes for improvements
*Proven track record of managing Facebook advertising at scale and able to demonstrate success in growth through the channel.
*Demonstrated experience using marketing metrics to drive business decisions
*Comfortable with numbers, proficient with excel and google sheets
*Naturally driven, creative, wanting to get things done quickly

Intelligent People are a leading Digital Marketing Manager recruitment agency.

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