Senior Digital Optimisation Manager

2 days left

Recruiter
Intelligent People Ltd
Location
London
Salary
60000.00 GBP Annual + GBP41000 - GBP60000 per annum
Posted
26 Aug 2017
Expires
23 Sep 2017
Contract Type
Permanent
A Senior Digital Optimisation Manager / Conversion Manager / CRO Manager is required for a rapidly growing global online organisation.

This is an excellent opportunity for a Web Optimisation Manager / Conversion Manager /CRO Manager to create the digital optimisation strategy, strengthening conversion across the digital funnel, improving commercial return across the company.

The Web Optimisation Manager / Conversion Manager /CRO Manager will:
*Drive continuous improvements of the landing pages & SEO channels
*Be responsible for creating, developing and implementing the conversion rate optimisation (CRO) strategy from scratch
*Lead the delivery of CRO projects across multiple online products, helping to improve the conversion rate across channels
*Help develop the product strategy in regards to analytics and optimisation
*Using data and insight to make recommendations that will directly influence the strategic plan
*Undertake A/B and MVT testing, taking ownership of the platform and improving its capabilities
*Work with various internal and external stakeholders to deliver the various projects within an Agile environment, ensuring a great user experience
* Define, analyse, interpret and communicate all key SEO technical metrics (crawl, indexing) with regional management and ensure global consistency on the SEO technical aspects.
*Create reports & dashboard allowing monitoring of the quality of the SEO channel, working in close partnership with the tools & product teams.

The Web Optimisation Manager / Conversion Manager /CRO Manager must have:
*Significant experience in using CRO to help design landing pages and conversion funnels
*Extensive knowledge of CRO and the various techniques involved, ideally from within a transactional environment such as travel, retail, eCommerce, gaming, gambling etc.
*Strong experience using software to optimise and test sites (i.e. Visual Website Maxymiser, Optimizely), for A/B, MVT etc.
*Strong analytical skills, and experience of dealing with large volumes of data, using SQL, SPSS or similar, with good technical experience of using coding software (such as HTML, CSS *A good appreciation of business and commercial values, being a real self-starter
*Excellent communication skills and be able to transmit this across various stakeholders

The role will be working for an exciting, rapidly growing and fast paced company.
Intelligent People is a specialist Web Optimisation Manager recruitment agency.